What is the exact millisecond threshold for identifying alcohol vs non-alcohol?

Open Question: What is the exact millisecond threshold (via quantitative eye-tracking data) at which a consumer identifies a product as alcoholic versus non-alcoholic on a retail shelf based on package design?

Context

As the NoLo category expands, brands are balancing the need for master-brand recognition against the legal and regulatory need for trade-dress-differentiation. While we know that color-psychology-beverage-packaging (like the blue/white standard) helps establish visual-thresholds-for-consumer-confusion, there is a gap in quantitative data regarding the speed of consumer cognition.

Understanding the exact millisecond threshold required for a shopper to accurately categorize a beverage during a shelf-scan would directly inform Asahi’s visual merchandising, packaging design strategies, and risk mitigation against regulatory bodies like the advertising-standards-authority-asa.